Clouds, big data, and smart assets: Ten tech-enabled business trends to watch – McKinsey Quarterly

Advancing technologies and their swift adoption are upending traditional business models. Senior executives need to think strategically about how to prepare their organizations for the challenging new environment.

AUGUST 2010 • Jacques Bughin, Michael Chui, and James Manyika

Source: McKinsey Global Institute 
In This Article

Trend 1: Distributed cocreation moves into the mainstream

Trend 2: Making the network the organization

Trend 3: Collaboration at scale

Trend 4: The growing ‘Internet of Things’

Trend 5: Experimentation and big data

Trend 6: Wiring for a sustainable world

Trend 7: Imagining anything as a service

Trend 8: The age of the multisided business model

Trend 9: Innovating from the bottom of the pyramid

Trend 10: Producing public good on the grid